B2B Sales and Marketing
B2B Sales and Marketing Module


Danish-American Business Forum, REPUTATION & VerticPortals

are pleased to invite you to a seminar on

B2B
Sales & Marketing


December 3, 2007 at 10:00 am - 4:30 pm
Host: Danders & More, Lautrupsgade 7, 7th floor, 2100 Copenhagen Ø

Today’s modern communications media have eliminated numerous barriers in Sales & Marketing, however B2B Sales and Marketing executives are constantly hit by lower budgets and at the same time increasing sales demands.



This day will take you through a range of topics and case stories dealing with B2B Sales & Marketing, including Best Practices, short cuts to establishing and optimizing your sales force and how to generate leads through the internet to help you improve your B2B sales and marketing productivity



Speakers for the event are:

  • James Derry, Marketing Consultant & Founder of Nemetos Marketing will discuss PR & Marketing in general

 

  • Mads Petersen, Partner and Co-founder of VerticPortals will talk about how to use the internet to minimize travelling costs and generate leads

 

  • Lars Marcher, Executive Vice President & CFO from Terma A/S will present ways to succeed with your sales force



Case stories to be presented:

  • Corporate Branding – Attracting the Right People by Ole Vahlgren, Vice President, Corporate Business Development and Strategy, H. Lundbeck A/S

 

  • Entering the US - by Brian Engblad, Brainstorm-Roommates 
     

 

  • Government Relations – Sales & Marketing to Public Institutions by Per Thiesgaard, Managing Director, AVT Institute of Executive Education (TBC) 
     

For more information and registration, please see the attached invitation or visit www.dabf.dk



Best regards,

Danish-American Business Forum

Vedbæk Strandvej 350 - 2950 Vedbæk - Denmark - Phone +45 4565 1776 - business at dabf.dk - CVR 20219394

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